World-wide-web enhancement is a internet site or a web application making process. The primary actions of the procedure are world-wide-web design and style, HTML coding, programming on the client and on the server facet and a internet server configuration.

Stages of web site improvement:

– style and design the website (technological specification improvement, design and style an interface)
– make the website principle
– build website page layouts
– make multimedia features
– HTML coding
– programming
– optimization
– tests
– launch
– promoting (promotion)
– maintenance.

Some of this ways might be omitted or can be carefully connected with just about every other.

Development of complex specifications

The venture supervisor is drafting the phrases of reference for specialists. Function with the customer starts from filling the brief in which the customer expresses his needs regarding the visual presentation and construction of the web page, details out faults in the aged model of the web-site, supplies competitors’ internet sites illustrations.

The style of primary pages of the web-site and model

The operate starts with the creation of the design in the graphical editor. Designer makes just one or extra style and design choices in accordance to the terms of reference.

HTML coding

The accepted style is transmitted to HTML-coder, which “cuts” the graphic photos into separate pictures. As a end result, he produces a code that can be seen by your browser. A typical webpage will be made use of as a template.


Then HTML-documents are transferred to the programmer. The site can be programmed from scratch or just based on some CMS (Content administration technique).


Search engine optimisation-optimization is related with some modifications of the web page. Seo-optimization commences with defining the semantic main. Listed here you can outline these key terms that bring in the most intrigued visitors.


Testing is the ultimate phase of advancement. Detecting errors will be on correction as extensive as they will not be eliminated.

Internet marketing

The Net internet marketing is the observe of working with all conventional marketing aspects on the Online. It is affecting the primary factors of marketing mix: a price, a solution, a put and some marketing income. The principal goal is to provide the utmost added benefits from opportunity website viewers.

Essential things of the Internet marketing and advertising:

– a item. Products and solutions that you are providing on the Net should have a good excellent. It competes not only with other internet sites, but also with standard outlets

– a price tag. Costs considered to be lower on the World wide web than in shops owing to price tag personal savings. Control rates and examine them with rivals consistently

– a promotion. It is a established of steps to promote a web-site or product in the full community. It includes a huge arsenal of tools (search engine optimization, contextual marketing, banner adverts, e-mail marketing, affiliative advertising and marketing, viral marketing and advertising, hidden promoting, interactive advertising and marketing, performing with weblogs and so on)

– a gross sales location. A position of sale is your web page. The graphic style and design, the internet site usability and top quality of the processing of apps from the website are taking part in a crucial position. Also pay out notice to the speed of loading, get the job done with payment units, delivery, buyer company just before, for the duration of and immediately after the sale.

Just after all this levels the site is placing on the provider’s server and a client viewing the completed challenge.